I help DTC brands launch, manage & scale on TikTok Shop — from zero setup to 7-figure GMV. Founder of Tok Step Agency.
I'm Muhammad Mateen — a TikTok Shop expert and DTC brand growth strategist with a proven track record of scaling brands on TikTok Shop from zero to consistent monthly revenue.
As the founder of Tok Step Agency, I've worked with 50+ DTC brands across beauty, health, lifestyle, and more — managing everything from shop setup and affiliate networks to paid ad campaigns and compliance.
My approach is simple: data-driven decisions, creator-powered growth, and relentless optimization. No vanity metrics — just GMV and ROI that actually move the needle.
Full-service TikTok Shop setup & daily operations
Proven playbooks to grow your monthly revenue
300+ vetted creators ready to promote your brand
TikTok Ads Manager & GMV Max campaigns
Whether you need a full-service partner or expert guidance — I've got you covered.
Complete end-to-end setup and daily management of your TikTok Shop.
Build a powerful creator ecosystem that drives authentic conversions.
Data-driven TikTok ad campaigns built to scale your revenue fast.
Get expert guidance tailored to your brand's specific TikTok Shop challenges.
Stay safe and compliant while your competitors get flagged.
Your dedicated TikTok Shop growth team — through Tok Step Agency.
Real words from real DTC founders I've helped grow on TikTok Shop.
"Mateen completely transformed our TikTok Shop. In 90 days we went from barely $10K/month to over $60K. His creator strategy is next level."
"The best investment we made for our brand. Mateen knows TikTok Shop inside-out. Our ROAS went from 1.2x to 4.8x in just 60 days. Highly recommend."
"Working with Mateen felt like having an in-house expert. He handled everything — ads, creators, compliance. Our brand is now #1 in our category."
Whether you're launching your first TikTok Shop or scaling an existing one — I'd love to hear about your brand and see how I can help.